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Friday, April 19, 2024 noon-5pm MT
Saturday, April 20, 2024, 6am – 11am NZT
Content marketing is an essential part of your business success. It’s so much more than just throwing something together and hoping it connects with your audience.
Spend the day with Susan and Industry Experts to plan your content marketing with ease.
This focused time away from the busyness helps you grow from a thoughtful, strategic level – you’ll walk away with a plan and clear systems to use over and over.
What you’ll learn:
- How to develop content mapping strategies to plan your content in a thoughtful, targeted and strategic way
- What works in email marketing and what doesn’t.
- Five strategic stories that lead to sales.
- To actually have fun with your marketing activities!
- Spend your time on the right marketing activities, not all the things.
Investment:
Just $247 + GST
What you’ll experience:
Unforgettable moments, connect with your business tribe, gain the resources and support to propel your business forward in a way that works best for you!
Real-Time Implementation
Life-Changing Connections
Marketing Clarity
Lots of Laughs!
Business Breakthroughs
Join Us for Align! Your Content Marketing
with Susan Elford and her Special Guests
Susan Elford
As a Leadership Coach and Small Business Mentor to professional women, Susan works with leaders and entrepreneurs to help them design, build, and promote meaningful and successful careers and businesses.
As the founder and host of these CEO Days and the Aligned Business Collective, Susan has created this warm, welcoming and supportive community of learning, sharing and coaching to empower female small business leaders to deliver their message with clarity, confidence and impact so they can build an aligned and authentic business they love to work in while serving their people and the issues that matter.
During this special CEO day focused on Content Marketing, Susan will lead the gathering through cohesive strategies to drive the key learnings home and make those takeaways tangible. Through intentional planning, we create massive action that delivers results!
Lindsay Carlson
Lindsay Carlson believes your business deserves to stand out in a sea of sameness. With 18+ years marketing and business-building experience, and 5 years as a Certified StoryBrand Guide, Lindsay coaches early-stage businesses to unlock the power of their brand story and drive sales.
Lindsay’s presentation:
5 Strategic Stories that Lead to Sales
Lindsay will give you the tools to:
- Uncover the 5 key strategic stories that are at the heart of your brand
- How to connect deeply with your audience
- How to use these stories to drive sales in your business, regardless of platform or tactic used
Lindsay Schluter
Lindsay Jane is a copywriter, wordsmith and true blue “morning person” dedicated to helping entrepreneurs create a connection with their ideal clients, show up consistently with their content, and convert copy into sales. She is the CEO and founder of LJ CopyCraft, and she’s been “playing the game” of content creation for the last 5 years.
Lindsay’s presentation:
Learn how to Make Email Marketing Un-Suck by joining her 60-minute crash course on EMAIL MARKETING.
- Grab the plug-and-play Belief Breaker Formula to create engaging emails
- Learn how to come up with captivating stories to share (even if you think you’re boring)
- Become a pro at building a bridge to your offer (without the sleaze)
Erin Tillotson
A leading marketing strategist behind thought-leaders since 2007. She let go of wrangling 7-Figure launches to take a stand for unique self-expression, where strategy meets content. Erin’s sole focus is supporting high-achieving women as they reach their content creation goals with ease – so they continue to enjoy their time freedom and travel joys, while well crafted emails make it out the door on time, programs shine in all their glory, and they’re never left wondering what to create next!
Erin’s Presentation:
From Passion to Plan: Crafting Your Strategic Content Map
- Maximize Your Time – an hour of planning today will save you 5 or more hours a month!
- End the Relentless Perfectionism Pressure – watch your relationship with content change forever with a simple planning, creation, and implementation cycle
- Improve Content Consistency – regularly craft high-quality content with clarity and ease
- Quality over Quantity – deeply explore topics that are important to your prospects, provide rich value and spark real relationships
Walk away with a clear content calendar, full of content aligned to business and lifestyle goals, and understand how to efficiently manage content creation and publication.
Perk: This is a process you can repeat in your business over and over, at any time!
Reach your goals and watch your business grow!
But don’t just take our word for it, take a look at these testimonials!
Susan’s CEO Days give you the added assurance or toolsets (depending on the type of CEO day) to move the needle on your business results. Highly motivational and I loved meeting like-minded women.
Absolutely attend- you won’t regret it!! These days are gold for any CEO – to help build vision and inspire next steps forward. Susan has a real talent for getting you to dig deep into the reason you went into business in the first place to then inspire new growth in the areas you want to develop. I love the community of entrepreneurial women- it was refreshing to get perspective and input from many different industry leaders. The exercises and thought-provoking insights make this day a valuable brainstorming day for every CEO/entrepreneur ready to move to the next level.
After working with Susan in her Accelerate! Mastermind program, which includes her incredible CEO days, my business and mindset is in a different place compared to when I started with her. What’s more, my last two months have been the highest revenue I’ve made so best to keep doing what is working and I’ve re-enrolled for another session!
The Aligned Business Collective Program offers a creative and productive way to help entrepreneurs develop a business plan that is meaningful and connected to your full life. Susan’s expansive, creative and methodical approach created a clear way for me to connect what’s intrinsically important to me to a new business field.
